LOSS LEADERS

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I really dislike when they have a sale and you have to spend x amount of
dollers to get the sale. I still shop those sales sometimes though, and do
some stock up on stuff that either never goes on sale, or stuff that I need
anyways. One year when my store had turkeys cheep with a minimum $10
purchase, I still spent enough stocking up to buy 9 turkeys — on 9 separate
trips. I stocked up on stuff like toilet paper, personal care items,
cleaning stuff, and some staples, most of which were on sale and I needed
anyways.

> ________________________________________________________________________
>
> Message: 15
> Date: Fri, 25 Apr 2003 23:00:50 -0500
> From: Janet Schmidt <janetschmidt@ameritech.net>
> Subject: Re: loss leader??
> >
> It’s usually the advertised specials in the store’s flyer. The really
good
> deals they promote each week. The idea is they either take a loss on sale
> items, or, don’t make the normal profit margin, to get people into the
> store, figuring that most will then do all their other weekly shopping and
> they will make it back up on that.
>
> Most times you can just buy the sale items, the loss leaders. Sometimes,
> around say Thanksgiving, the stores around here will put turkeys on sale
at
> say .14 or .19 a pound. But, they say for that you must have a 50.00
> purchase. They do the same thing with soda pop, sometimes will have
cases
> really cheap – maybe 3 for 10 but you have to spend another 10 or 20.
But,
> most times, as I said, you can just buy the sales.
>
> Janet

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