After you sign up for your free Camacho Cigar you will get a email stating this

"Now, cross your fingers.
Thanks for requesting a free Camacho Corojo. We have your info and are trying our best to fulfill your order. Be on the lookout for another email that will contain more interesting information: namely, whether or not you're one of the lucky 10,000 who will be getting a free taste of the boldest, most real cigar on the planet."

Few seconds of your time for a free cigar possibly. Thought some would be interested.